CallSavvy White-Label Partnership Platform Guide

February 25, 2026 General

Introduction

The Callsavvy White-Label Partnership Program is designed for businesses that want to resell Callsavvy under their own brand, pricing model, and domain—without building the infrastructure from scratch.

This program allows you to operate what appears to be your own fully branded platform while Callsavvy powers the technology in the background. Your customers will interact exclusively with your brand. All billing, communication, and support flow through your business—not Callsavvy.

This article explains how the partnership works, how to set up your reseller platform, how billing and balance logic function, and how support responsibilities are structured.

Understanding the White-Label Model

At its core, the white-label model gives you ownership of the customer experience.

When you become a reseller:

You create your own branded version of the platform.
You determine how much your customers pay.
Customers access the system through your domain.
Payments are processed through your payment gateway.
Callsavvy deducts its wholesale rate (minus your 5% commission) from your reseller balance.

Your customers never see the Callsavvy name unless you explicitly choose to mention it. From their perspective, they are using your platform.

Step 1: Registering as a Reseller

To begin, visit the Callsavvy website and navigate to the Partnership section. (https://callsavvy.com/partnership) Complete the reseller registration form with your business details.

Once your application is approved, you will receive access credentials to your reseller dashboard. This dashboard is your control center—it is where you configure branding, pricing, payments, and support settings.

Step 2: Setting Up Your Branded Platform

After logging in for the first time, the system guides you through a structured onboarding process. This ensures that your white-label environment is fully customized before customers begin using it.

Branding Configuration

You will upload your logo, define your platform name, and choose your brand colors. These visual elements replace all default branding across the platform interface.

Every screen your customers interact with—from login to billing—will reflect your brand identity.

Domain Setup

You can connect a custom domain so customers access the platform through your own web address. This strengthens brand credibility and ensures full ownership of the customer journey.

If you do not yet have a domain, a subdomain option may be available until you configure one.

Email Configuration

All system notifications (such as account alerts, invoices, and password resets) are sent using your configured email settings.

You will define:

Your SMTP server details
Sender email identity
Email templates (where applicable)

This ensures customers receive communication that appears entirely from your organization.

Payment Gateway Integration

You are responsible for connecting your own payment gateway. This means:

You enter your payment processor API credentials.
You select which payment methods you want to offer.
Customer payments are processed directly through your merchant account.

Callsavvy does not collect payments from your customers. You do.

Pricing Configuration

One of the most important parts of setup is defining your pricing model.

You can set your own selling price for:

Usage-based services
Add-ons
Any billable feature available on the platform

Your customers will only see the prices you define.

In the background, Callsavvy deducts its base rate from your reseller balance, minus a 5% upfront commission granted to you.

This means your profit comes from:

The markup you apply, and
The 5% commission built into your wholesale rate.

Step 3: Funding Your Reseller Account

Before you can successfully resell services, you must fund your reseller balance.

This balance acts as your wholesale wallet. Every time a customer purchases or consumes a service, the corresponding wholesale cost is deducted from your reseller balance.

If your balance is insufficient, certain services will be restricted. Understanding how this works is critical.

How Balance Affects Customer Activity

The impact of a low reseller balance differs depending on whether customers are subscription-based or prepaid.

Subscription Customers

If your reseller balance drops to zero:

Customers who already have an active subscription will continue using the platform until the end of their current subscription term.
They will not be able to renew their subscription if your balance is not replenished before the renewal date.
New subscription signups will be blocked.

This is because subscription customers have already paid for their current contract period. The system allows them to complete that term but prevents renewal if wholesale coverage is unavailable.

Prepaid (Pay-As-You-Go) Customers

Prepaid services require real-time balance availability. If a customer attempts a transaction that exceeds your available reseller balance, the transaction will fail.

For example: If a customer initiates a $4 usage transaction but your reseller balance is only $2, the system will reject the transaction.

Prepaid services cannot operate without sufficient wholesale coverage in your reseller account.

Commission and Revenue Structure

The partnership includes a 5% upfront commission.

Here’s how it works conceptually:

Callsavvy has a base wholesale rate.
You automatically receive a 5% reduction on that rate.
You set your own retail price for customers.
The difference between your retail price and your discounted wholesale cost becomes your profit.

You have full control over your margin strategy.

Customer Support Responsibilities

An essential part of the white-label model is brand ownership—and that includes support.

As a reseller, you are fully responsible for supporting your customers.

Your customers should never need to contact Callsavvy directly. Doing so would expose the underlying provider, which defeats the purpose of white labeling.

What Callsavvy Provides

Callsavvy provides:

Reseller onboarding and training
Technical documentation
Backend system maintenance
Escalation support to you (not to your customers)

If a technical issue arises beyond your scope, you escalate it internally through reseller support channels. Callsavvy communicates with you—not with your customers.

Built-In Support System

The platform includes an embedded support system that you can configure.

Within your reseller settings, you can:

Define which support channels customers can use (email, chat, etc.)
Enable or disable automated support features
Customize how support requests are handled

If you choose to enable automated support tools powered by Callsavvy infrastructure, you must properly configure and disclose your support channels in your reseller settings so customers understand how to reach your team.

All visible communication remains branded as your company.

Ongoing Platform Management

Once your platform is live, you will manage operations through your reseller dashboard.

From here, you can:

Monitor your reseller balance
Track customer transactions
View subscription activity
Adjust pricing
Update branding
Modify support settings
Review commission performance

Regularly monitoring your balance is strongly recommended to prevent interruptions to renewals or prepaid services.

Operational Best Practices

To ensure smooth operations:

Always maintain sufficient reseller balance.
Monitor upcoming subscription renewals.
Review usage patterns of prepaid customers.
Test payment gateway functionality periodically.
Ensure support channels are active and responsive.

Proactive management protects your brand reputation and prevents service disruption.

Conclusion

The Callsavvy White-Label Partnership Program enables you to operate a fully branded, revenue-generating platform without building complex infrastructure.

You control:

Branding
Pricing
Customer relationships
Payment processing
Support delivery